Second Aid Kit
Role
Graphic Designer
Duration
9 Months
Exhibition
Design Art Fair 2017 Seoul Design Festival 2016
Overview
Second Aid Kit is a packaging project that reimagines the traditional first aid kit as a tool for healing emotional wounds. My team and I developed the brand identity, packaging design, and communication strategy to highlight the importance of emotional well-being in modern life.
Overview
Second Aid Kit is a packaging project that reimagines the traditional first aid kit as a tool for healing emotional wounds. My team and I developed the brand identity, packaging design, and communication strategy to highlight the importance of emotional well-being in modern life.
Overview
Second Aid Kit is a packaging project that reimagines the traditional first aid kit as a tool for healing emotional wounds. My team and I developed the brand identity, packaging design, and communication strategy to highlight the importance of emotional well-being in modern life.
Context
In a society increasingly affected by stress, now one of the most frequently mentioned terms, there is a rising need for tools that prioritize mental & emotional health alongside physical care.
Context
In a society increasingly affected by stress, now one of the most frequently mentioned terms, there is a rising need for tools that prioritize mental & emotional health alongside physical care.
Context
In a society increasingly affected by stress, now one of the most frequently mentioned terms, there is a rising need for tools that prioritize mental & emotional health alongside physical care.
Concept
Inspired by the practicality and reassurance of a first aid kit, Second Aid Kit transforms this familiar object into a symbolic and functional toolkit for the heart. The design embodies calmness, hope, and healing, offering individuals support in navigating the pressures of a fast-paced world.
Concept
Inspired by the practicality and reassurance of a first aid kit, Second Aid Kit transforms this familiar object into a symbolic and functional toolkit for the heart. The design embodies calmness, hope, and healing, offering individuals support in navigating the pressures of a fast-paced world.
Concept
Inspired by the practicality and reassurance of a first aid kit, Second Aid Kit transforms this familiar object into a symbolic and functional toolkit for the heart. The design embodies calmness, hope, and healing, offering individuals support in navigating the pressures of a fast-paced world.
Goal
The project aimed to create an emotionally resonant product that elevates mental health awareness, provides tangible comfort, and invites individuals to care for themselves with the same urgency as they treat physical injuries.
Goal
The project aimed to create an emotionally resonant product that elevates mental health awareness, provides tangible comfort, and invites individuals to care for themselves with the same urgency as they treat physical injuries.
Goal
The project aimed to create an emotionally resonant product that elevates mental health awareness, provides tangible comfort, and invites individuals to care for themselves with the same urgency as they treat physical injuries.
